Most Brands Stop at Kibble Size
Most Brands Stop at Kibble Size
But small dogs don’t.
They notice more, demand more.
But small dogs don’t.
They notice more, demand more.
1
SMELL
Dogs decide nose-first. Before hunger. Before habit. Before training. Sniffing is how they place something in context — whether it belongs, whether it’s safe. Lingering here isn’t hesitation. It’s orientation.
1
SMELL
Dogs decide nose-first. Before hunger. Before habit. Before training. Sniffing is how they place something in context — whether it belongs, whether it’s safe. Lingering here isn’t hesitation. It’s orientation.
1
SMELL
Dogs decide nose-first. Before hunger. Before habit. Before training. Sniffing is how they place something in context — whether it belongs, whether it’s safe. Lingering here isn’t hesitation. It’s orientation.
2
BITE
The first bite is rarely decisive. Sometimes it’s small. Sometimes it’s sudden. Sometimes it’s followed by a pause. That pause isn’t refusal. It’s evaluation.
2
BITE
The first bite is rarely decisive. Sometimes it’s small. Sometimes it’s sudden. Sometimes it’s followed by a pause. That pause isn’t refusal. It’s evaluation.
2
BITE
The first bite is rarely decisive. Sometimes it’s small. Sometimes it’s sudden. Sometimes it’s followed by a pause. That pause isn’t refusal. It’s evaluation.
3
CHEW
Chewing is rhythm. It’s where a dog decides whether to stay with the experience. Slowing down. Stopping. Returning. These aren’t doubts. They’re consideration.
3
CHEW
Chewing is rhythm. It’s where a dog decides whether to stay with the experience. Slowing down. Stopping. Returning. These aren’t doubts. They’re consideration.
3
CHEW
Chewing is rhythm. It’s where a dog decides whether to stay with the experience. Slowing down. Stopping. Returning. These aren’t doubts. They’re consideration.
Nothing is wrong.
They’re just deciding.
4
GUT
What happens after matters more than what happens during. Comfort builds confidence quietly. Discomfort leaves an impression. This step rarely announces itself. It shows up later.
4
GUT
What happens after matters more than what happens during. Comfort builds confidence quietly. Discomfort leaves an impression. This step rarely announces itself. It shows up later.
4
GUT
What happens after matters more than what happens during. Comfort builds confidence quietly. Discomfort leaves an impression. This step rarely announces itself. It shows up later.
5
POOP
For many small-dog parents, this is where clarity lands. Firm. Regular. Easy. The body keeps the score.
5
POOP
For many small-dog parents, this is where clarity lands. Firm. Regular. Easy. The body keeps the score.
5
POOP
For many small-dog parents, this is where clarity lands. Firm. Regular. Easy. The body keeps the score.
6
FULLNESS
Small dogs don’t need to feel full to feel finished. Calm after eating or drinking often signals fit. Less drama. More alignment.
6
FULLNESS
Small dogs don’t need to feel full to feel finished. Calm after eating or drinking often signals fit. Less drama. More alignment.
6
FULLNESS
Small dogs don’t need to feel full to feel finished. Calm after eating or drinking often signals fit. Less drama. More alignment.
7
MEMORIES
What they remember, they repeat. Not the bowl. Not the ingredient list. The feeling. This is how acceptance builds.
7
MEMORIES
What they remember, they repeat. Not the bowl. Not the ingredient list. The feeling. This is how acceptance builds.
Nothing is decided once.
Nothing is decided once.
7
7
MEMORIES
What they remember, they repeat.
Not the bowl. Not the ingredient list.
The feeling.
This is how acceptance builds.
Most brands sell food on taste.
When it doesn’t land,
you’re left chasing ingredients.
Eventually, the story becomes:
“she’s just picky.”
But dogs aren’t born that way.
When food is designed for how
they actually eat,
everything starts to work together.
Acceptance is a process.
Time is part of that.
Most brands sell food on taste.
When it doesn’t land,
you’re left chasing ingredients.
Eventually, the story becomes:
“she’s just picky.”
But dogs aren’t born that way.
When food is designed for how
they actually eat,
everything starts to work together.
Acceptance is a process.
Time is part of that.
Big Brand? No.
A Smaller One — On Purpose.
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Small Breed only,
Big Care Always
Small Breed only,
Big Care Always
Small Breed only,
Big Care Always