The Touch Ritual - Balms

The Touch Ritual - Balms

Small dogs live closer — in your arms, on your lap, in your bed. That closeness makes every eye, nose, and paw matter more.

Plant-based, lick-safe balms made only for small breeds — where pads are smaller, noses shallower, and eyes wetter. Eyes to prevent staining, Nose to restore softness, Feet to protect without slipperiness. Buy individually, for the details that matter most to your dog.

Apply daily in seconds. Each jar lasts weeks of routine use. Eyes, Nose, Feet — precise protection for everyday closeness.

The full receipts — ingredients, nutrition, standards. Our agents make it simple

TOUCH — Protect What Connects You

Where EAT fuels and DRINK hydrates, TOUCH guards the small places that carry their world — and carry your hands.

Because every touch tells a story.

Eyes, nose, feet — each feels the world differently.
That’s why one jar can’t answer all.
And why the right ritual connects you more deeply.

Three balms.
Three zones.
One daily moment of care that strengthens the bond you already have.

This isn’t grooming.
This is connection — small, daily, and deeply felt.

WHY WE RECOMMEND THE 3-Pack →

Because each balm cares for a different place — and together, they turn everyday touch into comfort, relief, and connection.

Because every touch tells a story.

Eyes, nose, feet — each feels the world differently.
That’s why one jar can’t answer all.
And why the right ritual connects you more deeply.

Three balms.
Three zones.
One daily moment of care that strengthens the bond you already have.

This isn’t grooming.
This is connection — small, daily, and deeply felt.

WHY WE RECOMMEND THE 3-Pack →

Because each balm cares for a different place — and together, they turn everyday touch into comfort, relief, and connection.

Because every touch tells a story.

Eyes, nose, feet — each feels the world differently.
That’s why one jar can’t answer all.
And why the right ritual connects you more deeply.

Three balms.
Three zones.
One daily moment of care that strengthens the bond you already have.

This isn’t grooming.
This is connection — small, daily, and deeply felt.

WHY WE RECOMMEND THE 3-Pack →

Because each balm cares for a different place — and together, they turn everyday touch into comfort, relief, and connection.

Small Eyes,
Gentle Care

Tear stains aren’t just cosmetic — they irritate and upset small dogs. Maltese, Shih Tzus, Bichons and Poodle mixes often suffer from under-eye stains that no regular balm can fix.

TENDS Eyes is a plant-based balm designed for delicate tear areas — soothing, balancing, and preventing stains before they even start.

No More Nose Cracks. Just Comfort

Frenchies and Pugs often have dry, cracked noses, sometimes painful hyperkeratosis.

TENDS Nose is a plant-based balm created just for small breeds — preventing hyperkeratosis, soothing cracks, and protecting against weather-induced dryness.

Walks, Without Worry. It’s Made for Streets

City streets, hot pavements, and allergies often leave small dogs’ paws dry, cracked, and irritated. Regular creams don’t solve it without leaving them slippery.

TENDS Feet is a plant-based balm crafted for delicate paw pads — preventing dryness, soothing irritation, and keeping feet soft without ever going slippery

HOW TO USE

Dip. Dab. Done. That’s all it takes.

Not FAQs. Not spin.

Just answers before you buy — and guidance long after.

Loved by Small-Breed Parents

Proof is one thing. Your questions are another.

Most advice serves big dogs. Ours is for small breeds — rooted in science, research, and real parent questions.

Is there a free trial available?

Yes, you can try us for free for 30 days. If you want, we’ll provide you with a free, personalized 30-minute onboarding call to get you up and running as soon as possible.

Is there a free trial available?

Is there a free trial available?

Yes, you can try us for free for 30 days. If you want, we’ll provide you with a free, personalized 30-minute onboarding call to get you up and running as soon as possible.

Is there a free trial available?